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NAME:Toledo Library
X-WR-CALNAME:Toledo Library
BEGIN:VEVENT
UID:24a99d3d-b4d6-4adb-97f8-a6ba70d91dfe
SEQUENCE:0
DTSTAMP:20260718T022045Z
DTSTART;TZID=America/New_York:20240807T100000
DTEND;TZID=America/New_York:20240807T120000
SUMMARY:Media Relations for Small Businesses & Nonprofit
LOCATION:Main Library\nMain Library
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=Main Library;X-APPLE-RADIU
 S=10;X-TITLE=Main Library:geo:41.654697,-83.540096
GEO:41.654697;-83.540096
DESCRIPTION:Did you know that press releases can improve brand visibility 
 by nearly 70%? In this class\, learn effective media relations strategies 
 that will positively impact your organization.\n\n\nÂ \n\n\n.\nhttps://t
 oledo.libnet.info/event/10795374
X-ALT-DESC;FMTTYPE=text/html:<p>More than half of journalists find media r
 eleases more useful than any other asset\, yet many organizations have nev
 er leveraged this powerful marketing tactic. In this class\, learn the bas
 ics of media relations including&hellip\;</p>\n<ul>\n<li>Tips for building
  a media list</li>\n<li>How to write a press release</li>\n<li>Compiling a
  basic media kit</li>\n<li>Best practices for building relationships with 
 the media</li>\n<li>Interview preparation</li>\n<li>What to do after the s
 tory&nbsp\;</li>\n</ul>\n<p>Get into the news&ndash\;and ahead of your com
 petition&ndash\;with this new skillset!</p>\n<p>&nbsp\;</p>\n<p><em>*Stati
 stics from Global Results Communications and PR Cision.</em></p>\nhttps://
 toledo.libnet.info/event/10795374
URL;VALUE=URI:https://toledo.libnet.info/event/10795374
ATTACH:https://static.libnet.info/images/events/toledo/Small_Business_Nonp
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