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NAME:Toledo Library
X-WR-CALNAME:Toledo Library
BEGIN:VEVENT
UID:0e64c0f9-5e31-4d7d-9231-6b5b5db925c6
SEQUENCE:0
DTSTAMP:20260718T235729Z
DTSTART;TZID=America/New_York:20241211T100000
DTEND;TZID=America/New_York:20241211T120000
SUMMARY:Media Relations for Small Businesses & Nonprofits
LOCATION:Main Library\nMain Library
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=Main Library;X-APPLE-RADIU
 S=10;X-TITLE=Main Library:geo:41.654697,-83.540096
GEO:41.654697;-83.540096
DESCRIPTION:Did you know that press releases can improve brand visibility 
 by nearly 70%? In this class\, learn effective media relations strategies 
 that will positively impact your organization.    .\nhttps://toledo.libnet
 .info/event/11535925
X-ALT-DESC;FMTTYPE=text/html:<p>More than half of journalists find media r
 eleases more useful than any other asset\, yet many organizations have nev
 er leveraged this powerful marketing tactic. In this class\, learn the bas
 ics of media relations including&hellip\;</p>\n<ul>\n<li>Tips for building
  a media list</li>\n<li>How to write a press release</li>\n<li>Compiling a
  basic media kit</li>\n<li>Best practices for building relationships with 
 the media</li>\n<li>Interview preparation</li>\n<li>What to do after the s
 tory&nbsp\;</li>\n<li>Get into the news&ndash\;and ahead of your competiti
 on&ndash\;with this new skillset!</li>\n</ul>\n<p>&nbsp\;</p>\n<p><em>*Sta
 tistics from Global Results Communications and PR Cision.</em></p>\nhttps:
 //toledo.libnet.info/event/11535925
URL;VALUE=URI:https://toledo.libnet.info/event/11535925
ATTACH:https://static.libnet.info/images/events/toledo/Small_Business_Nonp
 rofit_Media_Relations.jpg
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